7up: You Like It . . . It Likes You
When I was a kid I thought this was the stupidest advertising slogan ever. And as an advertising slogan, maybe it is. But it's also one of those too obvious truisms we always forget. Every day I check my site logs to see who's linking to me, and I've found a number of great sites that way. It makes sense: If somebody likes me, there's an 9 out of 10 chance I'll like them too. It's an easy way to find new blogs I like. Just like that old 7up slogan.
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